Research +
Design Consultants
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The average adult makes 35,000 decisions / day.
How many of these are business decisions?
How often are we forced to make a best guess?
Take the
Guesswork Out of
Business Decisions
At inFORMD we help you make business decisions with the support of customer feedback, market data, and design expertise.
Our Mission
Have you attended research share-outs where key design questions come up for the first time?
We lean on researchers and designers on all projects.
Power of Research + Design
Have you worked with teams where the process seems more complicated than the project itself?
We simplify our process to get you results, faster.
Make it Simple
Our Toolbox
Designs created with a deep understanding of customer + market.
Design
Graphic
Industrial
Branding
HCD
Process
Full HCD process moving through phases of research + design.
Data gathered through direct conversations with customers.
User
Research
Interviews
Observations
Focus Groups
Market
Research
Data gathered through surveys and secondary market research.
Surveys
Pricing Studies
Market Reports
Usability
Our Team
Niccolo Padovani
Customer Research Lead
10 yrs customer research + innovation
Xiaowen Liu
Market Research Lead
10 yrs market research + economics
Natalie Porter
Customer Research Lead
10 yrs customer research + anthropology
Matteo Padovani
Design Lead
10 yrs industrial + graphic design
High Tech
Consumer Goods
Life Sciences
Medical Products
Finance
Education
Industries
Stuff
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